Cultivating Richmond

Couldn’t have said it better myself.  Brought to you by our friends at Schooled By Poole  in Charlotte, NC.

Becoming a scholar in the art of fashion designer pronunciation should require a four-year degree.  For all you students out there who insist on pronouncing Ralph Lauren’s last name in the same articulation as the actress Sophia Loren (it is, in fact, Lauren: like the girl’s name), we’ve put together a little cheat sheet of common pronunciation blunders.  And remember, when dealing with haute couture, be sure to say “oat ku tour.”

– Andrew Gn: andrew jen (rhymes with “ten”)

– Badgley Mishka: badge-lee meesh-ka

– Balenciaga: bah-len-see-AH-gah (not BAL-en-see-ah-gah)

– Burberry: bur-bur-ree (not bur-BERRY)

– Chanel: shuh-nel

– Christian Louboutin: christian loo-boo-tin

– Dries Van Noten: drees van know-ten

– Givenchy: jhee-von-shee

– Giambattista Valli: gee-ahm-battista valley

– Gucci: goo-chee

– Hermes: air-mez (please, please, no her-mees!)

– Herve Leger: air-vay lay-jay

– Lanvin: lon-vin

– Louis Vuitton: loo-ee voo-ee-ton

– Marchesa: mar-kay-sa

– Monique Lhullier: mo-neek loo-lee-ay

– Nicolas Ghesquiere: ni-co-la guess-key-air

– Proenza Schouler: pro-enza skool-er (commonly mispronounced schoo-ler)

– Ralph Lauren: ralph lauren (as in lauren, the girl’s name)

– Rodarte: ro-dart-tay

– Swarovski: swore-off-ski

– Versace: ver-saw-chee (not vur-sace)

– Yves Saint Laurent: eve-san-laur-ahnt


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